![]() ![]() ![]() WeChat Work is the special messaging tool of WeChat designed for internal communication in corporate organizations. The information on the CRM platform can then be leveraged to create an overall marketing strategy, understand the needs of the customers and run effective WeChat advertising campaigns. It also lets businesses offer instant support on the social platform and monitor feedback from the customers. With the CRM, they can collect information about your customers and track their behavior on the platform. WeChat CRM (Client Relationship Management) is an effective way for businesses to stay connected to your customers. The payment method helps businesses offer a convenient way to customers to collect money. WeChat has its own integrated payment system WeChat Pay which is the second most important payment method in China after AliPay. You can also partner with local influencers (KOLs) to run Pay-per-click campaigns on WeChat. Businesses can create targeted content for the audience and reach them with flash sales, promotions and giveaway campaigns. WeChat advertisements allow businesses to market products and enhance brand awareness. Apple users may still need the OS’ service to access content, however the full feature is available for Android users. The articles can be placed behind a paywall that prevents unauthorized access to non-paying users. This allows businesses to set up paid blogs, offer different tiered content to different users and share valuable original content to users. ![]() WeChat articles is a feature available for official business accounts. Read – Your Guide to WeChat Mini-Programs WeChat Articles Such purchases are very convenient and quick, making them popular among Chinese users. Brands often launch special offers exclusively on WeChat that the users can claim through the mini program. WeChat Mini Programs have an advantage of loading more quickly than an app. They save the effort of downloading multiple apps into the phone and allow users to take all actions from the WeChat app itself.Įvery business that aims to grow in the China market should consider the option of launching a WeChat Mini Program to offer seamless experience to the users. WeChat Mini Programs are apps that run within the WeChat ecosystem. Read – How to Create and Sell with a WeChat Store for your Business WeChat Mini Programs With a WeChat Store, businesses can provide customer care services and send notifications to enhance customer retention. It offers customers a convenient way to purchase products. WeChat stores offer businesses the opportunity to create an E-Commerce website that is integrated into WeChat’s social networking app. ![]() Read – How to Register Wechat Official Account Outside China WeChat Stores If you’d like to get started, you can book a free demo call with our China marketing experts. You can also use AdChina.io’s platform to launch campaigns and track results. AdChina.io can help you set up an account in a hassle-free manner. However, the process of opening a WeChat Official Account can seem challenging for international businesses. There are three different types of accounts to choose from – Subscription, Service and Enterprise. With this account, you can get in touch directly with the customers, post relevant content and advertise your brand on the platform. To promote your business on WeChat, a WeChat Official account is required. Let’s take a closer look at WeChat’s features that will help you understand how the social network can be used to reach more customers in China, promote your products and services and expand your business in China. To see how AdChina.io can help you get started with advertising on top channels hassle-free create a free account today. AdChina.io has helped hundreds of businesses succeed the China market with WeChat advertising. ![]()
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